Redesign your website to generate enquiries — not just to look modern.
We rebuild Indian SME websites around one job: making the right buyer pick up the phone, send WhatsApp, or fill the form. Conversion-first design, real form intelligence, India-tuned trust signals. Live in 3-6 weeks, starting at ₹40,000.
Most Indian SME websites are designed by designers — beautiful, slow, and silent. A lead-focused redesign rebuilds the same content with a single goal: more qualified enquiries per ₹100 of traffic. That means: clear value proposition above the fold, India-trusted proof (GST + Pvt Ltd badges, real photos, reviews), WhatsApp CTAs in every section, forms that don't ask for 17 fields, and pages that load in under 2.5 seconds on 4G. Big Helpers redesigns these for ₹40K-2L, live in 3-6 weeks.
Where Indian businesses get stuck
Site looks great, generates 2 enquiries a month
You paid ₹2L for a beautiful site. It rotates testimonials in a slick carousel. Nobody contacts you. You're getting the same enquiries you got from your old WordPress.
Bounce rate is 70%+ on mobile
Hero takes 6 seconds to load. Buyers leave before seeing what you do. Half your ad spend lands on a page nobody waits for.
Forms ask for 12 fields
Name, email, phone, company, designation, employee count, budget, timeline, current solution, message — by field 5 the buyer is gone. Modern forms get 3-5 fields right.
No WhatsApp CTA
In India, 60-80% of buyers prefer WhatsApp over a form. Your site offers neither a sticky WhatsApp button nor inline WhatsApp CTAs in service pages.
Trust signals are missing
No GST/CIN visible. No real team photos (only stock images). No client logos. No reviews. Indian buyers check trust before they enquire — and bounce when they don't find it.
Mobile-only navigation is broken
The nav was designed on a 27-inch monitor. On a phone, the menu hides 6 of your 8 service pages. Your most lucrative service is invisible to mobile traffic.
Who this is for
Indian B2B SMEs and consultancies
Your traffic is ad-driven or referral. You need each visit to count. The redesign pays back in months, not years.
Professional services — lawyers, CAs, doctors, architects
Buyers research you for credibility before they call. Your site should make the trust case in 10 seconds, not bury it in an About page.
Established sites that don't convert
3-7 year old WordPress site, decent traffic, terrible enquiries. We rebuild on the same content, same domain — just better packaging.
Businesses recovering from a bad agency rebuild
You spent ₹3-5L on a 'modern redesign' that killed your enquiries. We diagnose what broke (often: lost WhatsApp CTA + slower pages + worse forms) and fix it.
Want a free conversion audit of your current site?
Send your URL and tell us your current monthly enquiries. Within 48 hours we send back a 1-page diagnosis covering the top 5 conversion leaks and the rough lift you could expect from a redesign. Free, no sales call required.
What Big Helpers builds for you
Conversion audit before any design
We map the current funnel — traffic, bounce, scroll depth, form starts, form completions, WhatsApp clicks. Identify the top 5 leaks. Design around plugging them.
Hero that answers in 5 seconds
Top of page: what you do, who for, the pain you solve, one CTA (WhatsApp + form). No carousel. No video that autoplays. No 'we are passionate about...' opener.
Service pages that close the deal
Each service page has: pain points, who it's for, what we build, outcomes, process, pricing, FAQs, related services, CTA. Long enough to convince, structured enough to scan.
Smart forms (3-5 fields, not 12)
Name + WhatsApp/phone + 1-line problem. Optional: budget tier, timeline. Conditional fields appear only if relevant. Form completion rate goes from 4% to 12-18%.
WhatsApp everywhere
Sticky float button (mobile + desktop), inline button in every service section, WhatsApp prefilled with the page context (e.g. 'Hi, I visited your CRM page').
India-trust signals built in
GST + CIN visible in footer. Pvt Ltd badge. Real team photos with names + LinkedIn. Real client logos (no stock). Reviews with schema for star snippets. 'Since YYYY' badge.
Mobile-first, 4G-tested
Designed mobile-first. Tested on real Indian 4G in tier-2 cities. LCP under 2.5s, CLS under 0.1, INP under 200ms. Tap targets ≥44px.
Schema + GA4 + Search Console
Schema for Service, FAQ, LocalBusiness, Review. GA4 with form-start, form-submit, WhatsApp-click events. Search Console + Bing Webmaster + IndexNow on day 1.
Business outcomes you can expect
How we deliver
Conversion audit (3-5 days)
We pull 90 days of GA4, GSC, and (if available) Hotjar/Clarity. Map the funnel. Identify top 5 leaks. Send you a 1-page diagnosis with the redesign brief.
Wireframe + content brief (1 week)
Page-by-page wireframe with sections, headlines, CTAs, target keywords. You approve before design starts. No surprises in week 4.
Design (1-2 weeks)
Mobile-first, then desktop. Brand-aligned but conversion-first. Two rounds of revision built in. We push back on choices that look great but kill conversion.
Build (1-2 weeks)
WordPress (Astra/GeneratePress + 6-8 plugins) or Next.js depending on stack choice. Schema + GA4 + WhatsApp + forms wired in by hand.
Content migration + new copy
We move your existing content into the new structure, sharpen weak sections, write new pages where the old site had gaps. You approve every page.
Launch + 30-day measurement
DNS cutover, sitemap, Search Console. We track enquiries for 30 days post-launch and ship 1-2 conversion-tuning fixes based on real data.
Features included by default
- Pre-redesign conversion audit (GA4 + GSC + heatmaps)
- Mobile-first responsive design tested on real Indian 4G
- Conversion-first hero (clear value prop, single CTA pair)
- Service page template — pain, who, build, outcomes, process, pricing, FAQ
- Smart forms (3-5 fields, conditional logic)
- WhatsApp Business API integration with context-aware prefills
- Sticky WhatsApp float (mobile + desktop)
- India-trust signals — GST/CIN visible, Pvt Ltd badge, real photos, real logos
- Schema.org — Service, FAQPage, Organization, LocalBusiness, Review
- Core Web Vitals optimisation — LCP <2.5s, CLS <0.1, INP <200ms
- GA4 + GTM + Meta Pixel + Microsoft Clarity
- Form-start, form-submit, WhatsApp-click event tracking
- DPDP-compliant cookie consent + privacy policy template
- 30-day post-launch tuning + source code handover
What it costs
Indicative range: ₹40,000 — ₹200,000 (excl. GST). Final estimate after a free 30-min scoping call.
What moves the price
- Number of pages (5-page site vs 25-page service architecture)
- Stack — WordPress (cheaper) vs Next.js (faster runtime, more dev)
- Content production — you provide vs we write/sharpen (₹1,500-3,500 per 1,000 words)
- Number of service pages getting full long-form treatment
- Custom forms / multi-step intake / file uploads
- Brand work — keep existing identity vs light refresh vs full rebrand
- Multi-language (English + Hindi) adds ~25%
Why Big Helpers
Conversion is engineering, not art
We treat enquiry rate as a measured number. Every design choice is checked against whether it helps or hurts that number. Pretty is fine — pretty + converting is the job.
India-trust is built in
Indian buyers check 7 trust signals before enquiring (GST, CIN, real photos, reviews, since-year, address, phone). We bake all of them in. We've seen what an out-of-the-box "global" template misses.
WhatsApp is the primary CTA
60-80% of Indian SME buyers prefer WhatsApp over a form. We design around that fact. Most agency redesigns still treat WhatsApp as an afterthought icon.
We measure before and after
Pre-redesign baseline of enquiries / month. Post-redesign measurement at day 30, 60, 90. If we don't move the number meaningfully, we tune until we do.
Pvt Ltd since 2008
CIN U72200MP2008PTC021190. We've redesigned 100+ Indian SME sites. We know the patterns that work and the ones that look great in dribbble shots and convert nothing.
Code is yours, hosted where you want
WordPress site stays on your hosting. Next.js code in your GitHub from day 1. We don't lock you in or charge a monthly platform fee.
Illustrative project blueprint
Illustrative blueprint: This page is a planning scenario, not a named client engagement or an independently verified result. Names, figures, timelines and outcomes below are assumptions that show how we would scope and reason about a project of this shape.
Modelled starting situation
A 22-person commercial-interiors firm in Pune had a 4-year-old WordPress site that looked dated. They paid a Mumbai design agency ₹3.2L for a 'modern redesign' a year ago. Visually it was beautiful — but enquiries dropped from ~14/month to ~5/month after launch. Mobile PageSpeed had gone from 64 to 38. The new contact form had 11 fields. There was no WhatsApp CTA. The hero was a 12-second video that autoplayed.
What we would build
We re-redesigned in 5 weeks: cut the form to 4 fields, replaced the autoplay video with a static hero + clear value prop, added sticky WhatsApp + inline WhatsApp CTAs in every service section, surfaced real project photos (their old site had stock interiors), added GST/CIN footer, schema for Service + LocalBusiness + Review (with their existing 47 Google reviews), and rebuilt page templates for proper Core Web Vitals. Mobile PageSpeed went from 38 to 94.
The expected outcome
Within 90 days, monthly enquiries went from ~5 to ~22 (≈4× lift, returning above their pre-bad-redesign baseline). WhatsApp accounted for 58% of enquiries. Form completion rate went from 4% to 16%. One-time cost was ₹1.6L. Payback inside two months for a ticket size of ₹3-15L per project.
Frequently asked questions
Will redesign hurt our SEO rankings?
Not if it's done right. We preserve URLs (or set 301 redirects for any that change), keep on-page content depth, often improve schema and Core Web Vitals — all of which Google likes. Most redesigns of ours move rankings up within 60 days, not down.
How is this different from a 'normal' redesign?
Normal redesigns are scoped around aesthetics ('make it modern, like Apple'). Ours are scoped around enquiries ('move from 5 to 15 per month'). Aesthetics are a constraint, not the goal. Every section is justified by its conversion role.
Do you keep our existing brand identity?
Default yes — we work within your existing colours, fonts, and voice. Light refresh of the logo or palette is included if needed. Full rebrand is a separate engagement (we have brand-design partners we trust for that).
What if our content is bad?
Most SME websites have weak content. We sharpen what's salvageable, rewrite what isn't, and add the sections that are missing (FAQs, pricing, process, examples). Content production is ₹1,500-3,500 per 1,000 words depending on category.
Will it work for a single-page / single-product site?
Yes — these are often the easiest to convert because the goal is unambiguous. Single-page redesigns start at ₹40K and ship in 2-3 weeks.
Can we keep our existing hosting?
Yes. WordPress redesigns work on any standard hosting (Hostinger, BigRock, Hetzner, your own VPS). For Next.js builds we recommend Vercel, Netlify, or Hetzner. We migrate to better hosting only if your current one is causing speed problems.
What about WhatsApp Business API costs?
For a website redesign, we usually start with a regular wa.me link (free) — it opens the customer's WhatsApp pre-filled. WhatsApp Business API (₹0.40-1.20 per outbound message) is only needed if you're doing automated nurture sequences or order updates, which is more an ecommerce/CRM thing.
Do you redesign Wix / Squarespace / GoDaddy sites?
Yes — usually we migrate them to WordPress or Shopify because the lock-in on those platforms makes ongoing improvement painful. Migration is included in the redesign cost.
Related Big Helpers services
Ready to build your redesigned website?
Talk to a senior engineer in 24 hours — no juniors, no sales reps, no jargon. Just a clear scope, an honest estimate, and a build plan.